12,100 professionals, 350 speakers and 130 exhibitors will gather in hall 1 of Fira de Barcelona, on March 12 and 13 “Digital Marketing and eCommerce Leaders” will be the theme of the event.
THE NORTH FACE, ALI EXPRESS, FUTBOL CLUB BARCELONA Y JOOM: ESHOW PROTAGONISTS
Barcelona, January 25, 2019 – The largest eCommerce and Digital Marketing fair comes back to Barcelona. It will take place on March 12 and 13 at La Fira de Barcelona – Montjuic (Pavilion 1), under the slogan “Digital Marketing & eCommerce Leaders”, bringing together once again the most important Keynote / speakers in the digital landscape. Speakers from companies such as The North Face, Joom, Ali Express, MediaMarkt, Bon Area, Futbol Club Barcelona, among others, will meet.
The eCommerce sector in Europe continues to grow with a penetration of 84%. Currently, the revenue of electronic commerce in Spain reaches 17 million euros and the number of Spanish online shopping has increased by 2.5% compared to 2010 and 50% compared to 2008. Growth is continued and it does not show signs of deceleration.
In 2019 having an online store is presented as a mandatory implementation for any Retail. They will have to face challenges such as personalization in their clients’ experience; have a unified vision of its users through all the channels, desktop and mobile; differentiate and offer added value to its users through a great shopping experience.
eShow is the unmissable event where to know how to implement new solutions, techniques and tools that will allow success in the marketing strategy and growth of online commerce. The space where the leaders of the most leading eCommerce meet nationally and internationally.
Once again, our Casals Online agency, specializing in online stores in the National and International market, will attend the event. Created by David Casals almost 10 years ago, our expertise in International Performance Marketing service allows our clients to scale exponentially. We work to generate more qualified traffic and sales on the Internet; always in a creative and analytical way to achieve the sustainable growth of your online business.
Another of the star themes of the fair will be the evolution of the online channel for the supermarket sector, the Superline. This is probably the sector within eCommerce with a greater projection of growth in the coming years. According to a study by Netrica and Adigital, 21.7% of Spaniards visited websites of online supermarkets in the last quarter of 2017, which represents a 2% increase compared to the same period of the previous year. The high conversion ratios in this category predict an exponential growth in the coming years. During eShow they will tackle two major challenges in this sector: on the one hand, how to generate online consumption habits and, on the other, how to manage the super fast deliveries that perishable supermarket products need.
In addition, they repeat two classics of the eShow Fair: the Marketplace Circus, focused this year on the implementation of the omnichannel strategy of eCommerce, and eLogistics in which the main logistical challenges faced by any eCommerce in a chester format will be analyzed..
Parallel to eShow, the 4th edition of the eFintech Show congress will be held, and for the first time Blockchain Show, which will address the latest trends in the financial sector. As well as the presentation of the third edition of the TOP 300, the pioneer guide with the most up-to-date rankings and which will serve as a manual for experts in the digital sector. In addition to the billing information, it reveals the target of each online store, its average of visits and unique orders, or its SEO and SEM traffic, among other data.
All these themes are framed within the 34th edition of eShow, which will take place on March 12 and 13 La Fira (Pavilion 1). “Digital Marketing and eCommerce Leaders” becomes the theme and thread of the conference, which will also address other topics such as Blockchain, Fintech or Superline.
eShow Barcelona is the largest fair for Ecommerce, Online Marketing, Social Media, Mobile and Internet of Things in Spain. It is the best showcase to see the latest technology solutions and the most innovative strategies and success stories live, live by a large number of national and international speakers, discussion forums, exhibitors and a large number of activities. .
On March 12 and 13, 2019, the 34th edition will be held at La Fira, where it is expected to beat the numbers registered in 2018: more than 250 speakers, around 150 stands and 12,000 professional participants. “Digital Marketing and eCommerce Leaders” becomes the theme of the fair to highlight the role of Barcelona as the driving force behind the digital revolution.
For more information, accreditations or interviews, contact:
Jèssica Married, firstname.lastname@example.org / 933 094 941
Núria Revilla, email@example.com / 933 094 941